Why Motivating People Doesn’t Work ‚Ķ and What Does: The New Science of Leading, Energizing, and Engaging | Susan Fowler

Senior consulting partner for the Ken Blanchard Companies, Susan Fowler, reveals that motivating people doesn’t work because they are already motivated. What does work is helping people understand why they are motivated. Her Optimal Motivation process shows leaders how to help people meet their needs for autonomy, connection and competence for long-lasting motivation.