Using SWOT Analysis to Boost Understanding of Your Business

This ‘Using SWOT Analysis to Boost Understanding of Your Business’ micro-learning course is designed to help you utilise the SWOT analysis planning tool, which is a great way to better understand your company’s strengths and weaknesses, as well as identify possible opportunities and threats. Using SWOT, along with the confrontation matrix which helps number those strengths, weaknesses, opportunities and threats based on importance, will allow you and your organisation to carve a sustainable niche in your market and achieve greater success.