Understanding the Sales Process: How to Close a Sale

Closing a sale is about bending potential customers to your will, seeing how much money you can coerce out of them, and laughing all the way to bank. Or, just maybe, that’s the completely wrong way to approach your close. This video will teach you the ABC’s of sales (hint - it’s not Always Be Closing!!!) and how you can differentiate your closing strategy throughout the entire sales cycle.