Turning Data into Strategies

Creating a bridge between data and decision making requires both data and business skills. On one hand, you need a deep understanding of data quality and data availability, as well as visual analytics knowledge. On the other hand, you need to understand the overarching business goals and your audience’s needs. In this course, longtime trainer Rebeca Pop shares a process that she developed to help you develop business strategies that are rooted in data-driven insights. In this course, Rebeca starts by discussing business goals. She then walks through how to evaluate your data and your audience. Finally, she teaches you how to leverage visual analytics and how to present your insights in a compelling manner. After this course, you’ll be better equipped to make informed decisions for business growth.