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In The Ride of a Lifetime, Robert Iger shares what he has learned from leading The Walt Disney Company for over 15 years. Always focusing on the future, his vision has been built around three clear ideas: recommit to the concept that quality matters, embrace and not fight technology, and think bigger – think globally. Disney was experiencing a difficult time when he became CEO in 2005, so Iger’s actions that subsequently increased Disney’s value nearly five times seem nothing short of magical. This Book Snap will escort you into the kingdom he helped build and leave you with a sweet taste for more of this bestseller.
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