The Entrepreneur’s Toolkit: Conducting Risk Analysis

Potential investors reading your business plan will want to know that you have a plan to deal with possible obstacles and catastrophic surprises. Discover tools such as the Porter Five Forces Model and the SWOT analysis, which provide insight into critical risks and how to address them. This lecture, presented by Michael G. Goldsby, is from The Entrepreneur’s Toolkit. According to the Small Business Administration, two-thirds of all new businesses fail in their first decade of operation. What does it take to become a winner? These 24 half-hour lectures teach you how to get started and overcome the many obstacles on the path to a successful venture, whatever your endeavor. By following Professor Goldsby’s proven path, you can embark on your own enterprise with confidence.