Social Media for Working Professionals

Social media can feel tricky to navigate. On one hand, it’s a place for you to express your thoughts and share components of your personal life you might not otherwise discuss. On the other, it’s also a place where personal information can get shared with folks you didn’t intend, or where things you share could get misinterpreted. In this course, President of Social Intelligence Bianca Lager shares her perspective on how working professionals can navigate social media while remaining mindful and courteous to employers. Bianca first discusses the evolving nature of social media and explores some behavioral trends rooted in social media platforms that can be both positive and negative. She then reviews strategies for individuals to better comprehend the relationship between their employer and their profiles, and why it’s necessary to be mindful of this relationship when engaging online. Finally, Bianca reviews the data and privacy components that all employees should know about when it comes to protecting their online presence, as well as what to do when your organization conducts a formal social media screening. You’ll walk away from this course feeling empowered with the tools to be more mindful when it comes to social media.