Selling Strategies: 04. STUN Selling

Selling Strategies: 04. STUN Selling is an elearning course that discusses how to find solutions to customers’ problems and stand out from the competition. Being different, bigger, or cheaper isn’t always enough to win or keep customers. The truth is, customers don’t always know what solutions or products will help them. What they are keenly aware of, however, are the challenges they face. Regardless of your industry, you need to address your customer’s unmet needs, and to do this, you need to understand the biggest problems they face. In this course, we’ll talk about how to find that information. We’ll cover using existing customer data, asking relevant questions, analyzing the competition, and how to differentiate yourself.

This course is from our Selling Strategies series. It comes with a video with audio narration, downloadable materials, and a quick quiz. Take this course along with others in the series and acquire strategies that will level up your sales skills.