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Pre-Show Preparation

Preparing for your trade show is no easy task and can take a good amount of planning and advanced groundwork. Not only do you need to plan for things such as supplies or travel arrangements, but the staff needs to be fully prepared and ready to greet customers.
When employees feel a deep, strong connection, they are more likely to expend extra energy for one another, to give more to the job, and to be more positive in the things they say both at work and away from it. Effort, attention to quality and detail, and morale go up . . . and generally, so do profits.

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