Negotiating Skills: BATNA and ZOPA

In Negotiating Skills: BATNA and ZOPA, you’ll learn about these two fundamentals of negotiation theory. BATNA is an acronym that stands for the Best Alternative to a Negotiated Agreement. ZOPA is an acronym that stands for the Zone of Possible Agreement. In this course, we dive into these two concepts, which will contribute to the overall development of your skills at the negotiating table.