Marketing Essentials: 02. Types of Marketing

Learn more about the different marketing methods you can use to promote your business with our Marketing Essentials: 02. Types of Marketing course. Marketing and promoting your business is essential to growing and developing a client base. In this course, we’ll start by reviewing traditional marketing methods like print advertisements, radio ads and television spots, and discuss the pros and cons of traditional marketing. From there, we’ll talk about what makes a successful marketing campaign and delve into new marketing methods that utilize the Internet, as well as integrated marketing that centers around strong, focused branding imagery.

Included in this course, part of the Marketing Essentials series, is a video presentation, downloadable supplementary material and a post-assessment quiz to review what you’ve learned.