Making the Sales Call: 03. Sales Prospecting – The Flipped Sales Funnel

Discover why you should upturn the sales funnel by focusing on your current - rather than potential - customers as a way to increase sales in this elearning course, Sales Prospecting – The Flipped Sales Funnel. In this course we will explain how the flipped sales funnel is an inside-out approach instead of the traditional outside-in process. You’ll learn why this strategy works and what you can do to implement it into your own sales approach. This course discusses the inverted funnel approach to growing your business, using your current customers as your marketers.

Part of the series Making the Sales Call, this course includes a video lesson, downloadable student materials and a short online quiz to check your comprehension of the course.