Innovation for Sustainability

The video delves into the critical role of innovation in driving sustainability within organizations. It begins by emphasizing the need to move beyond disposable products and minimize negative environmental impacts. The importance of conducting a life cycle assessment (LCA) is highlighted, demonstrating how it evaluates environmental impacts throughout a product’s journey and informs actions to mitigate them. Eco-design emerges as a key strategy, focusing on designing products that are both ecological and economical. The video explores four levels of eco-design, showcasing how innovative approaches can reduce environmental impacts while retaining product usability. Additionally, it highlights the role of stakeholders in sustainable innovation, emphasizing the importance of diverse perspectives and collective intelligence in developing innovative solutions.