How to Increase Sales with Social Media

Social media platforms are a great resource for brands looking to amplify sales or increase brand visibility. In this course, Lorenzo Johnson, a social selling expert and mentor, will teach you just how to use these resources to increase your sales. First, he’ll explain how to customize your brand message to captivate diverse audiences across various platforms. Next, Lorenzo will uncover just how to harness the influence of user-generated content and strategic influencer partnerships to build brand loyalty and drive sales. Finally, he’ll explain how to create shoppable posts, optimize posting schedules, and analyze influencer campaign data. After completing this course, you’ll possess the skills to effectively leverage social media in enhancing your professional endeavors in sales, marketing, or entrepreneurship.