How to Create World-Class Products in the Food Business

Learn more about developing your food product with Thirty Minute Mentors: How to Create World-Class Products in the Food Business. This course features advice from Robert Rosenberg, the former CEO of Dunkin’ Donuts who transformed the business from 100 stores and $10 million in sales to 6,500 locations and nearly $2.5 billion in sales.

Adam Mendler asks Rosenberg how he was able to develop such a popular product. In this course, you’ll learn more about how Dunkin’ Donuts was created and how the company recipes factor into the overall success of the brand.