Generate Authentic Brand Engagement on Social Media

Dive into the realm of social media to authentically engage and connect with your audience, guided by Dustin York, a renowned Communication & Innovation Strategist, Speaker, and Professor. First, the course lays the groundwork with “The Basics,” introducing you to the platform’s potential as your brand’s digital front porch. Next, the “Clock Model” segment reveals strategies for capturing attention at crucial audience interaction phases. Finally, “Your Roadmap” and “Ideation” sections empower you to craft a consistent, credible message and embrace innovative content creation. After completing this course, participants will be equipped to create a resilient branding strategy that embraces experimentation and leverages failures as stepping stones towards success.