Cultivating Excellence and Customer Loyalty: Building and Leading Dunkin’ Donuts

Discover how to improve your hiring practices, leadership skills, and more with Thirty Minute Mentors: Former Dunkin’ Donuts CEO Robert Rosenberg.

In this course, Adam Mendler speaks with Robert Rosenberg, who served as CEO of Dunkin’ Donuts for 35 years. Rosenberg discusses how he transformed his family business from 100 stores with $10 million in sales to 6,500 stores with nearly $2.5 billion in sales upon retiring. He offers insights and reflections on the lessons learned throughout his successful career. Rosenberg also explores how to build and lead a winning business, with advice on hiring, the importance of planning, competition, branding, franchising, and leading through ups and downs.