Creating an AI Adoption Strategy for Businesses

When implementing new tools and processes its imperative to use a strategic approach, and introducing generative AI in your company is no different. In this course, Jim Sterne, author, consultant, and marketing analytics expert, offers how to do it with practical insights. First, you’ll learn how to effectively survey employees about AI usage, ensuring a solid foundation for integration. Next, he will cover how to align executives on AI strategies and why its necessary to form an AI council to develop tailored policies. Finally, he will explain how to establish AI usage rules and how to measure AI’s impact on your business. After completing this course, you’ll be equipped to successfully navigate and implement generative AI in your business environments, enhancing processes, products, and services.