Create a Highly Engaging Sales Funnel to Convert the Modern Buyer

A solid sales engagement strategy and aligning sales and marketing teams are critical to converting customers into buyers. In this course, Jayson Duncan introduces the Sales Alignment Method and emphasizes the need for a lead qualification framework.

The course outlines a five-step process for engaging customers through the sales process. It emphasizes the importance of focusing on the entire sales process, not just the top, middle, and bottom of the buyer’s journey.

The course also discusses the importance of creating awareness, education, lead nurturing, decision-making, retention, and advocacy. Finally, the course introduces the Magnificent Seven, a process that includes seven types of videos a company needs to sell more.

About Jayson Duncan
Using storytelling to sell millions of dollars, Jayson Duncan is the founder and Chief Storyteller of Miller Farm Media, helps your digital assets increase sales for you. From website design, cinematic award-winning video production, and digital advertising to social media management on LinkedIn, Facebook, Instagram, and TikTok. Trusted by small and large brands such as Microsoft, Google, and Nestle since 2000.