Building an Authentic Brand in Leadership

Building an Authentic Brand in Leadership is an audio-only course. Across the world, consumers are demanding authentic connections with businesses. But how can you shift your brand to create more meaningful relationships with those you serve? In this course, Audrey Cavenecia, Chief Content Officer and award-winning Podcast Producer for Pete Carroll, explains the connection between building an authentic brand and creating meaningful customer relationships. This course is part of the Everyday Leadership Skills series, a collection of podcasts that equip leaders with the micro-actions they can practice every day to build a culture of belonging. You‚It’ll learn what it takes to make a brand truly authentic and how to identify the ‚“why‚” behind your company’s existence. After this course, you‚It’ll have tools to foster human connection and build consumer trust.