Boosting the Value of Multiple Social Media Accounts

Social media platforms have become a vital source of news and information and can be extremely valuable, regardless of your line of work. However, when creating a social media account, do you consider its overall purpose and the huge value you can create with it? In this course, Ric Bucher — a long-time TV and radio analyst with Fox Sports — will examine the value of private and public social media accounts. He’ll describe some potential challenges of using them, provide you with best practices for managing multiple accounts, and give you specific ways to use private accounts to build a following and boost your brand. By the end of this course, you’ll have takeaways to get the most out of your social media accounts without leaving yourself vulnerable to unintended consequences.