17 Critical Questions to Improve Your Marketing Strategy

It’s hard to make your business successful without a smart and solid marketing plan, but where do you start? And what deserves your primary focus? In this course, you’ll get answers to the 17 key questions any organization needs to address in order to meet its goals. You’ll learn how to craft an effective value proposition, understand who your target market really is, and turn your business goals into clear objectives. The course is taught by Jeff Staats, a marketing leader, marketing consultant, and growth strategist. Whether its making sure every step in your buyers journey funnel is constructed optimally or making clever use of your marketing budget, Jeff gives you a simple approach to prioritizing and executing your marketing objectives. The clarity you’ll gain in this course will give you an effective methodology upon which to build your marketing plan.