Successful Webinar Criteria

Anyone can create a webinar, but not every webinar is successful. There are basic criteria that are essential to make a successful webinar. No matter how technically perfect your webinar is, you must include passion and value that directly translates to your target audience.
To have a powerful webinar, you need to narrow it down to a specific topic that will be informative to your target audience. For example, a webinar about content marketing would be a broad and vague topic to discuss in a webinar. Instead, try to pick one area of content marketing, such as visual content.