Product Lifecycle, Building Vision and Adding Value

This pathway is an integrated educational series designed to equip learners with a comprehensive understanding of product development and management. The pathway covers essential aspects of a product’s lifecycle, beginning with crafting and communicating a compelling vision that resonates with market needs and drives strategic actions. It progresses through the creation and alignment of product roadmaps that consider dynamic market conditions and stakeholder goals. Additionally, it delves into analyzing and managing product portfolios to optimize value propositions and balance market risks. Finally, the pathway addresses the formulation of effective pricing strategies based on market analysis, cost considerations, and psychological factors, enabling learners to adapt to changing market demands and optimize revenue. Each module combines theoretical insights with practical assignments, simulations, and feedback mechanisms to ensure that learners can apply concepts to real-world scenarios effectively.