Know What Your Customer is Thinking

There are several non-verbal cues you can tune into when interacting face-to-face with your customers – the role that nonverbal communication, body language, expression, and your own listening, all play a role in your relationships with your customers. With more and more interactions happening online, you won’t have the ease of body language to guide your interactions. However, by listening to the tone, cadence, word choice, speed, and volume can assist in identifying where your customer is in their journey. Mix that with your own empathy, and you have a good place to start.