Improve Your Company Culture: 02. Establish The Values and Behaviours You Want

How is company culture defined? Company culture involves the shared set of traits, beliefs and goals that tells stakeholders what the company values and priorities the most. A company is made up of employees with different views and principles. Despite this diversity, they must all share a common set of traits and goals in order for the business to function correctly. Examples of such traits include honesty, transparency and a willingness to collaborate. All it takes is one person to behave differently from everyone else, and the company’s reputation can fall into disarray, especially if that person is in a role of power. By developing a culture improvement action plan, your business can behave more efficiently, ethically and productively, widening the possibility for natural growth and profitability. This course teaches you exactly how to adopt and maintain a positive company culture. Through models such as ‘UBER’, the course will not only give you an idea of what type of principles your business should value but how to consistently evaluate the behaviour of your company as you grow from strength to strength. After all, positive company culture should get stronger with time, not diminish as your workforce gets larger. Through real-life examples, this course will show you how successful leaders have established a core set of values within their company, and how they are used to shape each and every important business decision. The content will be clear and structural, not only teaching you ways to improve company culture but also how to develop effective systems to reinforce this culture once it is in place. Once you have completed this course, you’ll know exactly why company culture is important, and how to implement it effectively in a business, regardless of its size or chosen niche. Culture is often seen as a buzzword without any meaning, but what it truly defines is the way your employees think, and how your company operates. Without a common goal, your business cannot grow. So, enrol in Part 2 today and learn how to improve company culture so your business can gain a competitive advantage and soar to new heights of productivity and profitability. ¬† Who Is The Course For? Business owners or HR managers looking to implement ethical principles within their company’s mindset, Businesses looking to develop a useful and engaging code of conduct, Company leaders looking to change the way their business behaves and approaches certain decisions, Leaders looking to increase profitability and growth by fixing their workforce onto one shared mindset/goal¬† About The Expert Andy Hanselman has over 30 years of experience researching and working with successful, disruptive and forward-thinking businesses and their leaders and is a recognised expert on business competitiveness. Andy is the author of three books and brings his lessons to life speaking at events, conferences, workshops and seminars around the world. He has worked with wide-ranging brands including Tommy Hilfiger, Asda, B Braun, NHS, Specsavers, Santander and Travelex, and thousands of SMEs.