How do investors choose stocks? | Richard Coffin | TED-Ed Animation

Develop your personal finance skills with “How do investors choose stocks?” Every day, billions of stocks are traded on the New York Stock Exchange alone. But with over 43,000 companies listed on stock exchanges around the world, how do investors decide which stocks to buy? And what do individuals and institutions achieve by investing in stocks? In this TED Talk, finance expert Richard Coffin explains what stocks are and what individuals and institutions hope to achieve when investing in them. Coffin also explores the marketplace dynamics and offers insight on the tactics of different investing strategies to help broaden your knowledge.