Build a tower, build a team | Tom Wujec | TED Talk

In “Build a tower, build a team,” Tom Wujec explores how a simple team-building exercise can illuminate issues in the way we collaborate, while also shedding light on strategies to enhance collaboration and creativity for more positive outcomes. Through the “marshmallow problem,” Wujec illustrates the typical collaboration process, detailing why this process often fails to generate positive results. Wujec then compares this process to how successful groups approach the task, comparing and contrasting each step to provide insight into successful collaboration and teamwork practices.