The Advertising Brief

The Advertising Brief’ is a micro-learning course focused on teaching you the four part structure to advertising your product. Establishing a sound media strategy for a new product can mean the difference between success and failure, and this video clarifies the four key elements in an advertising brief, to help you lean towards success. This learning will assist you in interpreting the purpose of this brief, and ensure you are confident in how you complete it. Once you have completed this learning, expect to advertise with a greater sense of assurance.