Crushing Quota: Proven Sales Coaching Tactics for Breakthrough Performance | Michelle Vazzana, Jason Jordan

Sales coaching works. Crushing Quota breaks the process down into manageable components. Critical points are: provide clear direction for sellers on how to get to quota; ensure effective execution by coaching the right things, in the right measure, executed the right way; and assess seller performance and make timely course corrections. Based on research-based best practices, Crushing Quota is a guide to make sales coaching work for any sales team.