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This module delves into the concept of data-driven decision making and its significance in modern business practices and illustrates the process of leveraging data analysis to drive informed decision making, using a hypothetical example of a software company. It emphasizes the importance of setting clear objectives, ensuring data quality, using appropriate analytical tools, practicing iterative evaluation, and combining data with expert judgment. The course will take around 8 minutes to complete and is designed for use on desktop, laptop, mobile and tablet.
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