Google Ads Quick Start

In today’s technologically driven world, people have access to information almost everywhere they go on a variety of devices. Google Ads is a search engine advertising tool that allows individuals and organizations to advertise on the Internet. Google AdWords is the most popular web-based advertising tool and utilizes the largest search engine and its corresponding networks. In this course you create a foundation and gain a basic understanding of how Google Ads are structured and how ad groups and ads are configured inside your campaign. We review the various targeting options available and review some keyword research steps to ensure you are optimized to create an effective ad campaign.