Introduction to Technical SEO

To help improve your website’s SEO performance, it is important to know about the technical side of search engine optimization. This course is designed for marketers who aren’t technical but need to know the more technical aspects of search, and tech. SEO consultant, Matthew Edgar, highlights the basics of technical SEO by reviewing the key parts, then walks through the most fundamental aspects of optimizing your website. You’ll learn how search engine robots work, how to guide them through your website, and how best to structure it for optimal search performance. After completing this course you’ll have a solid grasp on the design and development needed to apply to SEO.