Social Media for Managers: 01. Crafting a Social Media Policy

Our Social Media for Managers: 01. Crafting a Social Media Policy course presents best practices for developing or updating your company’s social media guidelines. In this course, we’ll explain the importance of creating a company social media policy. From there, we’ll explore the two types of social media use your policy should cover, individual and organizational, and how to factor these in when drafting your policy. We’ll talk about how to define appropriate social media use at work and how to establish clear company guidelines on what to share, what to post and how to respond online. Plus, we’ll discuss how to protect your organization from any potential legal issues and how to keep your social media guidelines up to date and secure.

This course contains a video presentation, downloadable student material and a short quiz to review your knowledge.