Negotiating Skills: The Rules of Negotiation

Negotiating Skills: The Rules of Negotiation is an engaging course designed to equip you with the fundamental principles of successful negotiation. By emphasizing negotiation as a process, not just an event, you’ll gain confidence in approaching it as a conversation rather than a daunting challenge. The course unveils nine essential rules for effective negotiation. These rules include understanding the needs of both parties, selling before negotiating, setting ambitious goals, embracing authenticity and composure, recognizing the significance of time in negotiations, focusing on the total package rather than price alone, leveraging the first offer advantage, mastering confident price presentation, and, most importantly, being willing to walk away when a deadlock is reached.

Through these rules, you will gain valuable insights into negotiation strategies, enabling you to navigate various sales scenarios with confidence and achieve mutually beneficial agreements. This elearning course is part of our wider series called Negotiating Skills.