HIPAA: 12. Marketing – FAQ

The HIPAA: Marketing-FAQ course provides valuable information on how Health Insurance Portability and Accountability Act (HIPAA) rules apply when marketing services or products to patients. In this course, we’ll cover why getting authorization is key to marketing to your patients, as well as notable exceptions to the rule. Discover what types of communications are not considered marketing under HIPAA, the value of seeking legal advice before launching any marketing initiative and how you can avoid violating HIPAA standards in your marketing.

Part of the HIPAA series, the HIPAA: Marketing-FAQ course includes a video lesson, downloadable student materials and a final quiz to check your comprehension of the course.