Brand Management: 03. Rebranding

Our Brand Management: 03. Rebranding course demonstrates how to rebrand your business effectively. Rebranding a company can have its perks. You might dread rebranding, or think it’s bad for your company, but it can be new, fun, and exciting. If you’ve ever rebranded before, you quickly realize those “fun” parts—choosing colors, logos, and fonts, are just ‚Äúparts.” In order to rebrand a company, you have to have a strong understanding of the process as a whole, and you have to do it the right way. In this course, we’ll define rebranding, what it means, what it takes, and what its impact will be on your company.

Part of our Brand Management series, the Rebranding course includes a brief video with audio narration, downloadable materials, and a post assessment to test your understanding. Take this course along with others in the series to develop practical skills for building a successful brand.