Basic Selling Skills: 05. Emotional Selling and Storytelling

Basic Selling Skills: 05. Emotional Selling and Storytelling is an elearning course that shows you how to communicate your ideas to the buyer effectively. Emotions are what drive people to buy. Knowing how to work with their emotions is a powerful skill that every salesperson should leverage. Emotional selling shows the consumer you are relatable and inspires their trust. Learn to craft stories that involve the buyer and let them see the benefit of your product.

This course is a part of our series on Basic Selling Skills. In this short video, you’ll learn the hows and whys of emotional storytelling in sales.