Basic Selling Skills: 01. The Unmet Need

Basic Selling Skills: 01. The Unmet Need is a course that discusses how to identify unmet needs, a critical step in offering solutions that result in a successful sale. You’ll learn that successful selling goes nowhere unless there’s a customer need to be met. We get into the psychology of the sale - where you begin to plan your approach. Your success depends on having a solution that helps your customer increase his or her bottom line.

This elearning course is a part of a series on Basic Selling Skills. In this short video, you’ll learn what it takes to meet your customer’s needs.