Retailer Profitability Model: 01. Introduction to the RPM

Enhance your retail sales knowledge with Retailer Profitability Model: 01 Introduction to the RPM. In order to be a successful salesperson, your retail customers need to see you as a strategic partner, and you can’t effectively partner with your customers until you understand the basic financial components of their business - the retailer profitability model (RPM).

This course is the first in our series called Retailer Profitability Model. In it, we will introduce you to this simple formula and demonstrate how it works. This introductory course is a helpful guide to understanding the basics of RPM and how to calculate it for your own customers in order to enhance your business relationships.